Matt Cutts answers Google questions: - Static vs. Dynamic urls: does PageRank flow the same to both? What pitfalls should I avoid with dynamic urls? - Can Sitemaps alert webmasters when their site has been hacked? - Can I do geotargetting within Google’s Quality Guidelines?
Submit products and Shop online with Froogle (Google Product Search of Today)
What is Froogle?
Froogle, also known as Google Product Search is a price campaign website which makes easy to find information about products, services for sale online. Any company can submit products individually or in bulk via Google Base at no cost.
What is Google Base?
Google base is a free service provided by Google for submitting all types of online and offline products, services which might be found on Froogle and Google Search engines.
How to submit Products in Froogle:
Step 1- Create an account in Google Base.
Step 2- You can submit your products one by one individually or in bulk amount by creating a data feed file.
How to create a Data Feed File?
You can create data feed file in two formats- tab-delimited (spreadsheet) or XML.
Tab delimited or spreadsheet file is very easy to build and manage the products information. In a spreadsheet program, attribute names will appear in the first row at the top of each column (your header row). Item details will be in the rows below your header row, under their respective attribute names. Attributes name may be title, description, price, link (product page), image link and etc.
XML format file can be creating by using the version of RSS1.0, RSS2.0, ATOM0.3, ATOM1.0.
You can create and edit these files using any text editor, such as Notepad, Dreamweaver, Frontpage, Editplus etc.
Once you will create data feed file, you will need to register it in the Google Base. To register your data feed please visit Google Base and fill the required fields. Now Google will ask you for submitting your feed in the Froogle.
Now click on the “Browse” button and select the data feed file from your system. Next click on “Upload file” link and process this file.
Uploading process may take some time, deepening on the size of your file. Once your file has been uploaded, you’ll see notification on your screen if the upload was a success. The status of any feed can be found in this Data feeds tab. It can take up to 24 hours for your file details to be updated in your account.
If you own an e-commerce website and want to promote your products on Google and reach your potential customers, then browse one of the leading SEO Companies in India, TIS India for the web promotion of your website.
If you are starting an internet business, then chances are that you will come across the concept of Pay per Click (PPC) Advertising. Basically, it is one of the methods of promoting your business through the concept of online advertising. Anybody and everybody who uses the internet for conducting business right from small businesses to multi-million conglomerates use this advertising technique to attract targeted traffic to their site.
Here are a few tips pertinent to this mode of marketing that might go a long way in making you a successful online entrepreneur.
Appropriate Keywords for PPC Advertising
It is a given that, only the use of appropriate keywords will help you coin the perfect search engine friendly advertisement. When it comes to Pay per Click marketing you must at least try and find a few specific keywords that are related to your site or the content that you have put up on the site. You can then use them in your attempt at this form of advertising.
Budgetary Limitations for PPC Campaign
You must try and work within the constraints of a specific budget. You should never go beyond your budgetary limitations when it comes to the Pay per Click campaign. Your result oriented bid should neither be too low or too high.
Wording Your PPC Advertisement
You must word your advertisement in a way such that it manages to attract only that reader who might be interest in your product and services. You are actually paying on a per click basis and hence you must only get those web visitors who will buy and utilize your services. The best way to go about configuring the perfect wording is rotating the various ads that you have created. Hence, you can identify as to which PPC advertising works best for you.
A Perfect Landing Page
Once the visitor clicks on the ad, he or she will be taken to the landing page. Hence, it is of utmost importance that your landing page has completely relevant content to the ad that your have placed. An important associated tip in this regard, given by PPC experts is that longer copy has always worked better than short copy when it comes to the pay and click advertising format. However, you must take care that the length of the copy must only be long enough to satisfy all the queries of the customer and not contain information that is of no use to the potential customer.
Testing the Ad
This tip would entail the creation of numerous ads under the aegis of a single ad group. If you approach any PPC consultants, they would ask you to run a collection of ads maybe two or three in number, for a specific period of time. You can then track these ads and mark their performance.
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Corporate Identity is a ‘persona’ of any corporate which is designed to present the way the company offers its services to the public and the way it presents itself before the society. The company will then have to reinforce that identity through actions that add values to its Corporate Image.
It should be designed in the right smart to denote the company’s offerings and alleviate the attainment of business objectives. For an online business, a unique corporate identity has become a universal technique for promoting companies and increasing the number of valued customers.
“Bring, Make and Retain Customers with your unique corporate identity”
With this aim Tisindia , one of the leading Web Design companies in India has set its mark in building unique and professional corporate identity designs for its offshore customers. Tisindia Web Designers have expertise in presenting mission, vision and values of a company before its competitors and customers in the market and making it to get noticed away from the crowd.
Team of expert Designers at Tisindia pays special attention to the way the corporate identity design is presented to the public, every piece of communication is part of a whole that builds a company’s image and all of each of them revolves around the quality of products and services.
Corporate identity for an online business is often being viewed as composed of three parts:
Other Featured Services at Tisindia:
Apart from delivery professional corporate identity services, Tisindia has set its mark in providing other customer oriented services like:
