23
Dec

Planning your website? Decide on best Designing & Development

Are you thinking to create a website but clueless about what point to keep in mind? Then you are on the right page. Every website is meant for individual purpose hence, the design or format of the website plays an important role. Appearance and content of the website often decides the rate of traffic. No doubt, creating attractive webpage design is the key factor, but before you go ahead it is important to take care of few important aspects. Knowing about what to look for makes your planning process easier.

Point out your needs

If you have clear understanding of the overall goals and objectives, it means you are putting foundation of a successful online project. Your primary objective must be focused referring to your needs. Short term and long term goals must be considered like advertising services, reporting results etc. Your website should be so clear about your services that it should reduce the time taken to transfer information given on phone or by post. Flexibility of the website should ease off day-to-day activity like allowing geographically-diverse associates to collaborate on projects.

Take care of audience’s need

Your audience might not be Internet savvy and not know about the services you provide. Therefore, your website should have enough information to give out idea about your services. However, it should be simple, concise, clear and relevant for the easy understanding. So, you can promote your organisation and its service by giving a small space in your website.

Designing a website

Based on the above points, now you can focus on designing a website. Keeping these things in mind you can get an idea of what should it look like. Few are the things to be considered before staring up your work like logotype or corporate colour scheme and reflecting any existing marketing materials (if any). You can get experience from already existing websites. Referring to those websites will help to pick ideas about what to choose and what to avoid while designing. The websites you are creating should represent some qualities as an identity of that organization. Qualities may include fun, traditional, simple, casual, funky and so on depending on organization’s identity.

Designing and developing a website means it should be easily understandable by the visitors. It should reflect your purpose and should take minimum time to get relevant information about the services you provide. Taking these things in consideration you can design and develop a successful website.

Get your website designed with excellence. At TIS India, we have expertise in designing Business oriented customer focused innovative and usable websites. Hire our web designing services and website development services at special prices this holiday season. You may also Hire your own virtual team at special prices.Visit us for more details.

19
Dec

Planning your website? Target your customers and needs effectively


Behind every successful website factors like creativity, branding, crisp and error free content writing is obviously important, but a careful planning is another factor that cannot be overlooked.

No matter, whether you are developing a simple online brochure or a high-budget e-commerce website, a little ground work can always be very helpful to focus your project, especially on-schedule and in-budget.  Below are some of the most valuable points, which should be taken in account before you start work on your website and look for true web solutions-

Figure out your requirements

For a successful online project or website, you must have a clear idea about its overall goals and objectives. As a result, listing specific primary objectives and needs can actually help you a lot. You should target different aspects, which can help your organisation to achieve its short and long-term objectives, such as advertise a service, attract clients, report results, increase your visibility etc.

Your website should be enough to provide complete information related to your product and services. This in turn will reduce time spend on answering phone calls, collaborate geographically-diverse associates on projects and reduce the amount of money spent on conveying information by post. Although there can be numerous objectives for the site, but prime focus should be one and targeted properly.

Identifying the target audience

Before starting a website development you must know the category of the audience you want to target. Targeting every online visitor is impossible, so the best thing you can do is to know your target audience and then target them. Below are few important categories that you can consider:

Already existing customers - Working on existing customers can always be an excellent yet challenging way to maintain reliability among your already existing customers.

Soon-to-be customers - People who are not aware of your product or service can be a great way to enhance the establishment of your company’s credibility. A superior website can help in attracting new customers with ‘experience’ and ‘professionalism’.

Your competitors’ customers - It is another way to enhance your business by routing people to you from your competitors.

Experts in a specific field- If you are planning to target those customers who are experts based on particular and respective fields like engineering or teaching then your website should clearly mirror the interests and needs of those professionals.

Apart from choosing a group you must also check for your online visitors’ age or geographical area or any of their distinguishing qualities. Considering these factors, you can aim your target customers and develop a good user-interactive website.

Figure out your customers’ need

When you are done with your target audience the next thing you should do is figure out your customers’ demands. Your online customer might be Internet savvy or even unaware of your service. Consequently, you need to determine how you should present your information of your services. In order to present information regarding your service you must take on the easiest and the most effective method. Online visitor does not like to spend their time on reading lengthy content, so keep your information simple, relevant, clear and concise.

No doubt, to build a successful website you need to work hard and put lots of effort. By following above mentioned tips you can get valuable help to make your website fruitful which in turn can help in presenting and promoting your online presence and business to different level. With these simple tips in mind you can make your website more synchronised, informative and target right customers.

19
Nov

Google introduces Site hierarchy display in search results

We have always been impressed and inspired by the kind of improvements Google used to make in its search technologies, the way it represents information and features it innovates for a better user experience.

Improvements in representing site in search results is one of its another such innovation. Earlier Google used to show a green web address or URL at the bottom of each search result, but now Google will be replacing it with a hierarchy for the actual location of the page on the website similar to what we used to represent as a ‘breadcrumb navigation’ on our site. However the changes have not taken place completely, but they have started figuring out and will be available globally very soon.

As per the SEO friendly concept, the URLs should be including keywords to refer the kind of information the page is delivering and how it is categorized in the site hierarchy. These kinds of web addresses help you to understand the structure of the site better.

But in case of such URLs that are too long, too short, or too obscure to add useful information, representing the desired page in a Hierarchical form sounds better.

For example: http://www.tisindia.com/search-engine-optimization.html it itself represents that the page represents the SEO service page.

The new URL display feature by Google will represent the URL "http://www.bacp.co.uk/information/education/" with the new site hierarchy display as:

This new feature from Google will enable the users to analyze the destination page and figure out the extent of desired information he would be getting by visiting that webpage.

Google adds, “By analyzing site breadcrumbs, we’ve been able to improve the search snippet for a small percentage of search results, and we hope to expand in the future.”

As a Google’s regular users, we are very much convinced with this innovation by Google, it definitely will improve the way the sites are represented and also delivers new ways to explore content.

24
Oct

Save on hiring Dedicated Web Professionals – Hire Virtual IT Team


TIS India, leading IT Outsourcing Company in India announces special money saving offers on all dedicated services.

Visit http://www.tisindia.com/offers/virtual-office-india.html for more details. 

Hiring dedicated resources have become the necessity of small businesses as well as large corporate these days. With the substantial benefits of hiring offshore experts over inhouse teams, idea of creating offshore IT team is emerging in demand for cost saving and utilizing pool of expertise. 

TIS India has been incorporating this service for many years and has proven its capability in handling dedicated project development. Along with project managers, dedicated web designers, e-commerce website developers, full time PHP programmers, SEO / SEM experts, PPC managers, 3D Animators and Content writers are available for full time. 

Dedicated resources used to be inline with offshore clients via chat and email support. If you want to design a website as per your business needs and want it to get progressed as and how you like, then the best option would be to hire an expert designer and get the job done under your supervision. This concept has proven to be most preferable because every business has its own needs & vision and a designer when focused completely with your requirements moving ahead as your instructions can produce better results.

For a business oriented website, you need a designer, a developer and an internet marketer for complete progressive development. Businesses are orienting themselves in hiring a complete virtual IT team with all these expertise incorporated. Obviously, it’s most beneficial choice for many reasons. 

One, you get one whole team that would be dedicated for a single project or group of projects and would deliver more focused results together with a better coordination and fulfillment of needs that relates. Two, you will get an advantage on cost as compared to hiring single professional from a particular organization. Three, you do not need to share your valuable time in handling different resources at different time, you can hire a project manager as well that will play your role in your place.  

With this vision in mind, TIS India has come with an excellent idea of giving opportunity to the offshore clients to hire virtual IT office at their premises. Huge saving of up to 20% can be made on hiring dedicated teams.  

“We have been delivering dedicated services since many years and have built a sound relationship with our clients. We got this idea when we were getting requirements of more dedicated resources for the next level of website development. Like after designing, client seeks a need of a dedicated developer following with the need of dedicated content writer and SEO expert. We thought why not combine experts from Designing, Website development, SEO and Content writing and build their team to deliver services on the project basis. And we are happy to see that clients are appreciating this idea.”, says the Business Manager, TIS India. 

He added, “We found the occasion of our auspicious festival Diwali as the perfect time to announce this offer. In the coming festival season we are planning to launch more such special offers and packages.” 

Offer is valid for a limited period. Visit http://www.tisindia.com for more details.  

12
Oct

Hire Dedicated Developers service - Most demanding so far in 2009

In line with growing consumer demand and an increased market trend towards hiring dedicated developers in the field of Web development, PHP programming and Flex Development, today TIS India proudly declared its “Hire Dedicated Developers” service as its one of the best competitive and most demandable among its deliverables. In comparison to other services offered by TIS India, hiring dedicated developers service has been the most preferred service so far in 2009.

Being one of the eminent names involved as IT Outsourcing Company India, in last few months, the company has done exceptionally well and set new records in offering dedicated developers service. Despite facing tough competition from several other competitors and recent economic recession, TIS India has constantly delivered dedicated hiring developers service and completed every assigned project in record time. The company has attained new clients who actually appreciated the TIS India’s hiring dedicated developer service and remarked it as one of the great way to get the job done without committing to numerous obligations that usually go along with hiring a full-time in-house employee.

Minimizing the costs involved in establishments and development activities with contracting and highly specialized staff, the company has provided one of the best services and incorporate a team of dedicated web resources who are talented in PHP, Java, .NET, Cold Fusion, Flex, Yahoo Cart, ROR and other rich technologies. The Hire Dedicated Developer service provided by the company is one of the best services and offer benefits in contrast to any other service provider, such as:

• Significant cost savings over in-house design.
• Secure development environment with firewall, password and encryption protection.

Today TIS India is one of the most preferred names in the global market when it comes to hiring dedicated developers. The company enjoys the right combination of creative or technical expertise and provides the complete information about hire PHP programmer, ASP Programmers, ASP.NET Developers, Outsource Web Development, Offshore Website Design, Web Promotion etc.

Known for offering customer centric service, the company provides hiring service for its clients and appoint PHP Programmer, Ajax Programmer, ASP.NET Programmer or ASP Programmer who can design or create pioneering and affordable application as per the client’s visualization.

The company also offers a unique solution that provides the client with a flexibility of hiring dedicated web programmers who can develop a customized web application as per their requirements, on monthly or hourly contract hiring basis. The service provided by the hired web developers helps in reducing the cost of operations of web development and produce quality product in limited time frame.

Keeping customer satisfaction at the core of its service, the company even emphasize on proper and clear communication. As a result, any queries regarding the project are answered immediately that in turn enables the client to know the work progress. Besides this, regular and daily or weekly updates with regard to assigned project are given which can further help the client to know the position of their work.

"In today’s competitive business scenario, every business and industry is under constant pressure to cut costs by increasing resource utilization and decreasing the number of staff. The concept of virtual staffing or hiring dedicated professionals has gained popularity to a large extent. Addressing on this prime concept of hiring developers or programmers on a project basis has enabled us to offer service to hire dedicated developers. Today, we are one of the leading names in this web and PHP programming industry to offer offshore dedicated developers who can work for our clients on a project basis. Our hired dedicated Developer(s) work on hourly/weekly/monthly contract basis and get the client’s requirements and business needs done by keeping most favorable control over the entire development process”, said the delighted Business Manager, TIS India.

Visit TIS India services at http://www.tisindia.com for more details.

21
Sep

Celebration of TIS India’s Foundation Day Anniversary

At TIS India, on 18th September we celebrated yet another anniversary and completion of its world class service.

Celebration started with Speech of our respected Business Manager Mr. Manoj Tiwari. He congratulated everyone for the completion of yet another successful year and dictated the glorified achievements of the company in the last year.

He added "I am extremely delighted that TIS India’s customers over the past few years have eagerly constantly praised our service and fresh approach to provide web solutions. One of our key qualities that differentiate us from others has been our dedication and determination to provide the best service and significantly improve our efficiency through planning and teamwork."

Adding to this, the honorable Managing Director Mr. Vijyendra Thapliyal said, "Our teamwork has been the best and I hope together we along with every team member from each team or department will help the company attain more achievement in coming years. TIS India group has entered and achieved a leading position in IT industry and I am delighted to announce that despite the global economic slowdown in last few months, the company remained one of the few exceptions that consecutively enjoyed its extraordinary growth rate."

Since its solid foundation the company has followed stable growth strategy and carefully chosen planned partnerships that in turn allowed TIS India develop into a world leader as the leading web solution firm and expand its business exponentially specially in Development, Designing, Internet Marketing and E-commerce solutions. We have grown from a small team, to a thriving and full fledged ISO certified IT company in 2009, with a skilled work force operating its customers worldwide.

As part of the celebration, team leaders from various departments- Bharat Gupta (Programming Project Head), Amit (SEO Project Head), Vipin Kumar Sharma (Web Designing Project Head) were also rewarded for their performance. Apart from this, each of them also shared their personal experiences in TIS India. Besides this, each of them shared future plans in relation to their team progress and strained upon constant improvement and smart work with honesty to be the frontrunner in the market.

Followed by the extremely motivated speeches, rewards and honors were given to the TIS members for their contribution towards success. Amit Kothiyal, SEO Project Manager has been chosen as the “Employee of the Year”, Sandip Mishra, Sr. Web Developer as “Employee of the month”.

Members from the TIS India family who have contributed more than 3 years of dedicated work tenure also been honored. Special rewards have been given to Jyoti Mali (SEO Team Lead) and others for their performances in their respective fields.

Further disclosing the much awaiting mystery, SEO Team has been chosen as the “Best Team of the Year”.

Followed by sharing of past experiences and reward for performances, Mr. Manoj further added, "Since the beginning we have constantly worked hard and created a good foundation. But the time has come to focus towards the next phase of our growth. The journey has just started and my vision is to place us as one of the best and leading companies. I am confident that today TIS India has all the necessary skills and human resource capabilities to achieve this mission."

Talking and emphasizing upon the teamwork and infrastructure, he even mentioned about the regular growth of company’s employee strength and infrastructure improvement. He set new challenges for every team for the years to come.

The voyage of TIS India has been notable and expects to keep the momentum going into 2009 with plans to further expand its service in advanced technologies. Furthermore, the company also plans to add new customers and spread its presence in other parts of world that has remained untouched since its inception.

19
Sep

TIS India Ranked for Top SMO and Web Design Services

TIS India, the leading IT Company in India specialized in complete web solution services all across the globe has been ranked as one of the best and top SMO Companies by topseos.com. The company has also been listed among the Top 10 Web Design Companies consecutively in last two months. Ranked as the 6th Best Social Media Optimization Company and 10th Top Web Design Company in India consecutively for the second time in a row has placed the company at the forefront of the search engine optimization and web design industry for delivering top web service to more websites than anyone in the industry.

View the overview of TIS India Top Rankings in the last 3 months here: http://www.topseos.com/tis-india-business-consultants-pvt-ltd

Though, the company has always received many accolades from various other organizations for its organic search engine optimization services in past, but this latest top ranking by topseos.com confirms the TIS India firm’s rank and reputation as more reliable and customer-driven leading social media optimization company in India. In addition to numerous honors that the company has won over the past few years, this latest award is a true achievement and provides TIS India as an edge over other firms in SEO industry. Attaining a remarkable placement on this list is the result of company’s consistent performance, commitment and the superior customer services rendered to its clients time after time.

Apart from this, with its deep roots in website design, web development, and user interface design, the company has constantly offered some of the best and cost competitive web design services. Gaining a position amongst Top 10 Web Design companies in India is yet another outstanding success by TIS India. The company has secured the 10th Best Web Design Company in India successively for next time in a row. Based on thorough evaluation criteria including competitive advantage, quality customer & technical support as well as overall competence and performance, TIS India has secured this position on this month’s record of the top web development firms in India.

Both the ranking that has been conducted by topseos.com was followed by a very strict method that evaluated more than 300 companies. For many years, topseos.com has been noticing and publishing monthly rankings of internet marketing firms in different categories. Apart from being globally acclaimed as a reliable source of information, today topseos.com is also acknowledged for its many initiatives to attract new partners and reward existing ones.

To know more about TIS India and its success stories visit: www.tisindia.com

05
Sep

TIS India Achieves ISO Quality Certification

“Established IT Outsourcing Company TIS India known for its quality Web solutions has recently achieved ISO 9001:2008 Certification”

Strengthening the company’s journey towards excellence, TIS India (http://www.tisindia.com), the eminent IT Company from India specialized in delivering innovative web solutions has received the International Organization of Standardization’s ISO 9001:2008 Certification. Gaining the certification on its first attempt, TIS India has set new benchmark and become one of the few companies in this domain to hold this distinguished position.

ISO 9001 is a family of standards for quality management systems and an important differentiator within the market. It is maintained by ISO, the International Organization for Standardization and administered by accreditation and certification bodies. Achieving ISO 9001: 2008 certification can help companies increase their credibility within the market. The certification is designed to ensure customer satisfaction with products or services and certifies that a company or organisation is applying formalized business processes. It recognizes organizations that can link business objectives with operating effectiveness.

Acting as an accreditation body, British Certifications Inc carried the audit process & covered every aspect of TIS India’s operations. The audit process was conducted over a number of days during the month of July, 2009 and the company finally got accreditation on 25th August, 2009. The company will continue to be audited every six months by British Certifications Inc to ensure that they frequently improve their business. TIS team believes that ISO 9001:2008 Certification is an important achievement and driver of quality for its efforts to make a presence on an international standard. This achievement signals a continued improvement in service offered since the company started its journey.

“ISO 9001:2008 certification is an important achievement that illustrates our focused commitment towards quality within all levels of our organization. We are thankful to the International Organization of Standardization for recognizing our quality standards and efforts behind them. For years, we have been a customer centric and process oriented company, but this certification validates how mature and effective quality system we use every day to offer our service. The recognition showcases the company’s continuous perfection of performance in meeting the quality requirements and value-added methods adapted to enhance customer satisfaction,” said the delighted Managing Director of TIS India.

Expert team of web professionals from TIS India added: "The preliminary decision to seek ISO 9001:2008 Certification was engaged to address potential quality requirements from new and existing customers. However, the process has also helped us to formalize the company’s internal procedures and improve the ways we manage and perform things internally as well."

14
Aug

5 things without which your website is incomplete

Designing or setting up a business website has never been easier. No matter how much experience you have in convincing the potential customers through verbal communication, but when it comes to design an effective website it can be the bigger challenge. The most crucial element in any website is its design and structure. It is just like having a 200 horsepower engine but without the proper chassis, it will end up nowhere. Thus, in order to ensure you have a good return from your website, make sure you take the following factors into account like:

CROSS BROWSER COMPATIBILITY

Website usability is an important consideration in any website design. Websites are designed to be viewed by many different people and it is important that designers allow for different needs. In recent times, web standards have grown more important. Besides this, with each passing day as more browsers like IE 6+, FF 2+, Opera 9+, Safari 2+ have begun to get a strong foothold in the market. Definitely there is a need to make sure your website works on every one of them. These days, any browser worth its salt is now standard’s compliant.

Cross Browser Compatibility

It is important to understand that any website which is cross browser compatible can work better and may even show up clearer to search engines. They are more likely to have a longer shelf life. Thus, it is always a good idea to have a program on your computer that checks your website’s browser and version compatibility.

FAST LOADING

Have you ever noticed that a lot of visitor come to your website but very few of them spend time on it leading to high Bounce rate. Low loading speed of your website could be a reason. Today the life has become faster. Nobody likes to wait for service, whether it’s shopping at their favorite store or even browsing a website. You need to take the site loading factor very seriously because the time it takes to download a webpage has huge concern on usability of website.

The online visitor will surely get distracted if website takes too long to load or may even sometimes get irritated. Giving your website a fast load time is vital to your website and your online business as well. There are even some studies that has also proved that users may click away from your website if it does not load in ten seconds. Few factors like – maximizing content area, avoiding excessive use of graphics, flash and sticking to simple designs can reduce your website loading time.

USER FRIENDLINESS

It is very important to understand once again that ultimately you are making website for visitors only. You must be very clear about what the person might look or search at your site, rather than what you think looks good and attractive. Your potential customers are more likely to give more time in scrolling different web-pages of your website depending upon the prime factor that is – your web site is useful, fast, reliable and user-friendly.

There are so many things that you can do to make your website as user friendly as possible like:

  • Wherever possible always try to keep it simple and easily navigable.
  • Try to have just one or two central messages that you want to ‘push’.
  • Always create a site map. Sitemap is very essential for any business website design. It helps user to navigate your site more easily and get information easily in single click without surfing entire site.
  • Keep a ‘Search’ Feature on every page of the website.
  • In addition, today FAQ page is one of the best user friendly things you can add to your website. This is because most visitors have a few questions and answering the most frequently asked questions on your website make your job easier. Having a FAQ page is a win & win situation.
  • Place your contact details and contact form to give credibility to your website and confidence to your visitors.

AVOIDING POPUPS

If you are looking to make money through ads from your websites then believe it is going to be your major blunder. Your website is not an advertising portal so why to make use of pop-up ads. One of the prime reasons on why pop ups are a bad idea is that many visitor often find them to be intrusive.

Almost every online visitor prefers to be happily browsing on the Internet. Sudden pops up advertisement may obscure his or her view or attention. Besides this, many of them also feel these pop-ups very annoying. Moreover with the advancement of latest technology in coming days one may not be able to see pop-ups. Many people and browsers now block pop-ups. Thus you should be very careful in using pop-ups in your website design.

SEARCH ENGINE FRIENDLINESS

Looking at the present scenario, having a website for your business is the vital step in broadening your sales opportunities. Your sales may get affected depending upon how easily your site can be found on the search engines. Ultimately you need to make your website search engine friendly. Designing a search engine friendly website ensure that the website can be easily found by clients and prospects using internet search engines. Moreover, a search engine friendly website also gets more visitors-more traffic. More traffic means more eyeballs looking at your services and this in turn enable you make more money.

Ensuring that your website is search engine friendly generally consists of two key steps - the first is to get your site included in the search engine results and the second is to get the best possible rankings. Thus in order to ensure that your site get high search engine ranking or more traffic, it’s vital that you build a site structure that is easily accessible, both by search engine spiders and by real visitors to your site. Add good and fresh content to your website and make sure that your site gets regularly refreshed i.e. you add new content on regular basis.

These are few important points that you must take care while you plan to design your business website and most importantly while converting it into an HTML page. Your website should interact to customers and must create a feeling that you can cater to their needs.

These features can be included in your website while you are converting your design PSD into XHTML/HTML/CSS. Always trust experts for the conversion process who can provide you all these features in your web page.

Get PSD to XHTML conversion services for your web design that offers cross browser compatible, SEO semantic, fast loading, user friendly web pages for best web presence at TIS India.

PSD to XHML services

10
Aug

5 Easy & Free tools to measure website performance

For those who are involved in web development or own their business website, measuring website’s performance has major role to play. Website performance is an important issue to many individuals in any organization. These days every big or small companies and organizations are using latest application to monitor how visitors interact with its website.

Today online marketers are looking for different ways to know which elements can drive the most leads to their website. Even the sales representatives are getting more alert and looking for new means to know when a prospect hits the site. Besides this, in recent times from a marketing perspective checking website performance using different metrics has also become a common practice.

Fortunately there are some of the most efficient and online web analytics tools that are capable enough to measure all the activities on a website, tracks visitors and monitor them. However, as one solution cannot be the answer to every problem similarly one statistics may not be a good measurement indicator to every website. There can be various situations where one website may want to measure number of visitors while other may want to measure actual leads and/or sales. Keeping several similar factors in mind, here are some of most well known and easy statistics tools that can help you track or measure the success of websites -

Google Analytics- Google Analytics is a Free tool provided by Google itself where you can track upon the number of unique visitors coming to your website, which page on your website has been most viewed, how many of your visitors converted into customers, what path they followed, from which geographic location do most of the visitors come from, traffic sources and many more statistics that are enough to monitor and optimize the website’s performance.

Apart from all these, it also provides you advanced tools like Website optimizer, Custom Reporting, Advanced segmentation and motion charts to improve your website’s growth.

Google analytics

StatCounter- Over the past couple of years, multiple forms to market a business on the internet has grown tremendously and so tracking website visitors have become more important. If you own an internet business website then tracking your website visitors may help you determine the effectiveness of your marketing efforts. StatCounter is one of the few effective tools that can enable you to see a summary of all your site visitors.

Statcounter statistics

The major highlight or benefit of StatCounter is that it does not require you to put any StatCounter banners or links to your internet business website. All you require is to just put the code to the pages which you want to track and as a result you can easily learn everything about the visitors coming to your business site. You can easily know where they came from, what pages they visited, what keywords they found you with, how long they stayed on your site, and much more.

Feedburner- FeedBurner is yet another application that can help you track of your RSS Feed traffic. It allows you to create your feed browser friendly by using Feedburners Smartfeed system. Feed burner facilitates you to publish your RSS feed and also offer circulation statistics about your RSS feed. These statistics are not only useful to measure your feed popularity but also provide circulation statistics to potential advertisers. Feedburner can tell you which RSS readers are being used to read your feed, how many readers you have and which posts readers are clicking through back to your website.

Feedburner statistics

Page Rank- Developed by Google, Page Rank is yet another factor. It is a numeric value used for describing the importance of your page on the web. Google refers to this as an effective way to evaluate the quality, importance and value of your website. Though the page rank of a webpage holds different meaning for different individuals, but it is a major sign of accomplishment for the webmaster. Based on Google’s top secret algorithm this tool help you determine how popular the site is and assign it a number from zero to ten, better known as the Google Page Rank. The more popular your site the higher your rank and the more likely you will appear closer to the top.

Google Pagerank

Alexa Ranking- Alexa Rank is a user-friendly tool that usually ranks websites or blogs depending upon the density of traffic every website or blog has by counting the number of visitors at a particular time. Today the Alexa rank of a website or blog seems to be important because the advertising companies rely on this ranking to determine the cost for placing advertisements in the concerned websites or blogs. Moreover, a blog which has high Alexa Rank attracts other bloggers attention and they place links of your blogs which in turn further raise your popularity. Talking about the major advantage of Alexa Ranking is its effective ranking scheme. Alexa Ranking scheme takes the records of last three months. It usually counts last three months’ record and finally take the average value which in turn gives a more logical and practical calculation of the density of traffic of websites.

Alexa Ranking

These are few important tools that can help you measure your website performance. Today, it is really important for you to understand that getting a figure and statistics of web site can help you promote your online business. In this global arena, where websites are burgeoning like any thing, its analysis and monitoring are going to stay a big issue. Getting a correct figure and proper statistics tool for your web site can positively help you promote your online business.

Do you still find it difficult to improve your website’s performance? Your website might be lacking somewhere that needs to reviewed and sorted out. You may hire dedicated SEO from India to optimize your website as per search engines, target relevant visitors, increase real traffic and gain top search engine rankings.

Send your website for Free SEO Consultation at Ethical SEO Company in India and relax with peace in mind.

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